LO1 – understand basic steps involved in developing survey project
LO2 – be able to formulate and clarify research questions
LO3 – describe difference between quant / qualitative
LO4 – understand what is meant by ethical research
understand what distinguishing features of surveys are
outline difference between explanatory and descriptive research
Explain characteristics, benefits & concerns of various research designs
Explain differences between different research designs
Explain ethical principles that should guide survey research design
Describe main components of informed consent
- what is survey research : form of data (data grid) and method of analysis ( describe / compare / causal relationship) à data collection technique does not define survey
- causal relationship à co variation – variation in one variable matched by variation in other variable.
- steps
o specific measurable objective
o select research design
o choose pop / sample
o develop reliable / valid survey instruments
o analyse survey data
o interpret / report
- research designs
o Classic experimental design
o panel design à before and after treatment, without control group
o quasi panel design à similar to panel, but different groups studied before & after
o retrospective panel designà info obtained at one point about before and after
o retrospective experimental design
§ similar to retro panel à but split sample by treatment
o cross sectional or correlational design
§ split sample by treatment variable
- units of analysis à case
- independent à intervening à dependent
- quantitative vs qualitative
o qualitative : participant observation / unstructured interviewing / case studies / focus groups
o best to distinguish between structured and unstructured data sets
- informed consent : purpose / outline of reasonably forseen issues (ie sensitive questions) / likely benefits / how respondent was selected / offer to answer questions / voluntary & free to withdraw / identity of researcher & sponsor
GW Question
- what is difference between cross sectional & retro experimental
- essential characteristic of researchable question
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