The course outline is:
An overview of the steps in designing a social survey includes survey planning and preparing a survey proposal. Procedures used in survey research include question and questionnaire design and survey data collection techniques (mail surveys, telephone, face-to-face interviews and on-line data collection methods). An introduction to sampling includes introductions to probability and non probability methods of sampling and associated issues.
Other topics include data editing, coding, and quality control of survey data in preparation for processing and analysis, analysing secondary data,qualitative data analysis and an introduction to scale construction. Examples are to be drawn from areas such as sociology, market research, psychology, medical sciences and other areas as appropriate.
Specific topics to be covered in this unit include:
* Introduction to survey research.
* Making the most of secondary data.
* How to collect survey data.
* Developing a questionnaire
* Survey sampling.
* Coding and cleaning survey data.
* Experimental designs
* Health statistics methods
* Incidence and prevalence statistics
* Standardization of rates
* Randomized trials and Cohort studies
* Case control studies
Semester starts 28th Feb 2011.
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